图书推荐:Invisible Influence - The Hidden forces that shape behavior

Page content

这本书是我的偶像Daniel Pink推荐的,看了一下介绍之后感觉非常认同。我认同的理由是:

想要说服别人,首先要和这个人建立链接。而快速建立链接的方法就是模仿对方,包含但不限于,模仿对方的肢体语言、行为、举止、甚至是说话的节奏等。

我想起来在TiD大会上古月的分享,分享中她放了一个视频(有关NLP心理学催眠),其中就有类似的一个模仿从而催眠的故事。

所以下次想要影响对方的时候,尝试一下模仿对方,而不仅仅是被动的听。

1. Invisible Influence: The Hidden Forces That Shape Behavior 

(AmazonBN.comIndieBound)

by Jonah Berger 

IDEA: Peers are a powerful motivating force.  Trying to push yourself to achieve something? Or encourage others to hit an important goal?   Comparison to others, particularly those slightly ahead, increases motivation and performance.  Even others’ mere presence can make us work faster and harder.  Never exercise alone.

ACTION: Want to have more influence?  Next time you’re trying to persuade someone, be a chameleon.  Subtly mimicking others—their body language, mannerisms, and accents—increases liking and trust and facilitates interactions.  It makes negotiators 5 times more successful and nets wait staff 70% higher tips. So don’t just listen, emulate.